Think Wrong: How to Conquer the Status Quo and Do Work That Matters
By John Bielenberg, Mike Burn, and Greg Galle
Review by Rebecca Johnson
"Think Wrong" is a very creatively designed book for people who want to go beyond the status quo and blaze a path into the future. The world has a lot of problems that need to be solved and the methods the coaches who wrote this book employ help open up the imagination to new possibilities.
So "thinking wrong" does not mean thinking negatively. It simply means to work together with others for the most innovative ideas to appear.
People are often afraid of sharing their ideas because they fear rejection or being laughed out of a room. The drills explained in this book help to open up communication and as the authors say: "listen to other's points of view."
To me this book reminded me of brainstorming. You will need posters and post-it notes and a room full of eager participants. People do have solutions to the world's problems when they are encouraged to speak up.
So the ideas in this book are on the cutting edge of thinking. Examples are given about companies who have had great success with these methods. Don't be surprised if this book inspires new solutions to old problems you've tried to solve unsuccessfully in the past.
Editor's note: This review has been published with the permission of Rebecca Johnson. Like what you read? Subscribe to the SFRB's free daily email notice so you can be up-to-date on our latest articles. Scroll up this page to the sign-up field on your right.